Title says it all I think…
What does it claim to give you access to? I would assume that any “plus” would be for sellers to be able to add more information to their ads. I can’t imagine it being a plus to a shopper, and I’d be annoyed if, as a seller, there were shoppers who couldn’t see my ad.
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From what I can gather:
There are ‘regular’ Bigeq ads, and Bigeq showcase ads. ‘Regular’ costs ~79$ to list for 6 months and showcase costs ~109$ to list for 6 months. The new Bigeq+ membership costs ~4$/month, BUT you get to post unlimited ads, but only if you’re paying for at least 2 showcase ads as well. (So really it’s ~242$ per 6 months to list unlimited ads).
Then any buyers must pay ~4$/month to look at said ‘unlimited’ ads.
I think they’re trying to incentivize trainers to post their entire sale barns on the website, instead of posting 1 showcase ad with text that reads ‘check out my website for more horses’. And of course trying to get money from the buyers as well, since if they’re dropping 6 figures on a horse they probably won’t blink at an extra 4$/month…
I found that if I do an advanced search, nothing loads for me; i have to do a much broader search, which is a pain in the butt! The only thing that pops up with the advanced search is a message to join bigeq+.There are a LOT of ads on that site. I personally do not want to pay to search horses. And, fwiw, I have sold hundreds of horses in my life, but had 0 luck selling through that particular site.
Not a fan
This is wild to me. I’m not paying to see ads. Especially when sellers already pay to post them!
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Not paying to see ads! Too bad, I used to like BigEq. The Facebook pages, noteably the HJEU’s page are great and more “live” anyway.
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I’ve heard that Petfinder does something like this, where you can pay extra to see pets in the first X days of their listings and get special alerts when a dog that fits your search criteria appears so you can see it before the general public. This seems similar, where they charge you extra to see certain “exclusive” horses. If I were in the market, I don’t think I’d be up for spending more money just to see listings. Seems like it’s a money grab from both ends of the stick.
Capitalizing on a perceived shortage of pets, I assume.
I hadn’t used BigEq in ages and was very disappointed recently when I did a “Showcase” ad for a cute, very reasonably priced young horse and got virtually nil by way of inquiries, except an 11-year-old who showed up for a trial sans trainer. 
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