I think the aim is to get the big bucks from the tents and other folks - I don’t think GA really pays the bills, so they don’t advertise it much. When it was the Nations Cup, there was a lot of interest, but now that it’s just a CCI/HT, not much is happening.
Apparently they were watering and aerating the footing, but I don’t know how much of a difference it makes. It takes a LOT of water to get that Virginia concrete dirt to soften up.