This selling of dates is not a new thing, at least in HJ land. While wrong I don’t think it’s contributing greatly to increased showing costs. Again I get the feeling that unsubstantiated “facts” and numbers are being thrown around.
And it’s heyday, not hay day, unless that got fixed since earlier today when I read it.
Discussion on this in HJ. Is TPH blog true? Are show dates really sub-leased?