Thought this would be humorous to put together a list of over used phrases in for sale and ISO ads plus what it really translates to.
I’ll give it a go!
Buyer:
“Can’t believe I still have this horse for sale” - read: he’s overpriced or failed 3 PPEs
“Need gone before X date” - read: if I can’t free up the stall we might have to get creative
“Serious UL type” - read: too quirky for an amateur, but this makes it sound athletic
“Back on the market or still on the market at no fault of their own” read: still overpriced or won’t vet
“Horses like this don’t come around often” read: also hot and quirky, but I have three of them in my barn I need to move
“Has some quirks and requires a tactful
Ride” read: is unsound
ISO
“Must pass a PPE” read: must not have the same exact specific issue that fluffy just had. Fluffy was just retired over an ankle issue, so anything we PPE will likely get an MRI off the rip.
“Easy on the ground” Read: I don’t like teaching horses manners, I prefer to feed carrots
“No OTTbs” Read: I can’t ride them OR my rich bern friends will judge me since I’m at a barn full
of imports.
“Brave to the fences”. Read: I need a Seeing eye horse and emotional support horse in one.
“Will have a forever home” - Read: IF fluffy is useful to me, otherwise I will likely rehome.
“No maintenance” - Read: I don’t budget for this monthly.
I know there are TONS more! Let’s see them