OK… Not to throw anyone under the bus, but a good friend of mine husband is one of the highest ranking decision makers at NBC’s Olympic Production (He is a really great guy and I would hate to make his name public). I had dinner with this them right before he left for China… and I asked him why NBC never covers Equestrian Events. He started Laughing. He mentioned that Equestrian is the ‘joke’ at NBC… Any time they are looking to fill a spot with coverage someone states “lets put on equestrian” (sarcastically) and everyone in the room laughs. He said that Judo is also the other running joke at NBC as well.
He also mentioned that no one at NBC really knows anything about equestrian, and they also get the most request for our sport. FYI, NBC is not in Hong Kong covering equestrian… they contracted it out.
Personally, I am happy that we have the live feed… that is a good start. Too bad Animal Planet or Outdoor Sports Network can’t step in and purchase the rights to the equestrian. I have no idea how that stuff works…
-MFP