How Will NBC Deal With The BC Dirt Mile Sponsors' Name?

[Where_sMyWhite]

I watched the post position draw (well, the last hour anyway) on TVG on Monday (I think it was ).

Brittany Eurton did the hosting for the Big Ass Fans Dirt Mile draw. She took every opportunity she could to say the sponsor’s full name :lol: The other person she was co-hosting with (forget his name, not one of the more usual suspects ) observed that the sponsor for the Dirt Mile probably got way more air time than most of the other sponsors

I know, TVG isn’t “commercial” TV as NBC/CBS/ABC/Fox.

I wonder if NBCSN will say the full name or follow what NBC will do.

[LaurieB]

@furlong47

I’m guessing they will just say “Big Fans” as is done in the commercial. The FCC is not really known for having a sense of humor :lol: What could be interesting is if the full name is written out anywhere that must then be avoided - like on the winner’s cooler or something.

I’m guessing that in that case they will substitute the logo for the word, like in the commercial.

[Elly_Mae_II]

I do have a sense of humor but it seems a little undignified to have a race of that class with that name. But I haven’t been a fan of sponsors’ names being tagged onto the race ever sense they had to say Yum Brands every time they said KY Derby.

[Larksmom]

I have already heard Mike Joyce say it repeatedly the other day! Is the whole thing going to be on TVG?

[skydy]

@Larksmom

I have already heard Mike Joyce say it repeatedly the other day! Is the whole thing going to be on TVG?

No. There will be coverage on NBC Sports. Thus the reference to network TV. NBC takes the “big” races away from TVG when they (NBC) are broadcasting. They sometimes let TVG replay, or they used to.

[mommy_peanut]

@skydy

No. There will be coverage on NBC Sports. Thus the reference to network TV. NBC takes the “big” races away from TVG when they (NBC) are broadcasting. They sometimes let TVG replay, or they used to.

Usually TVG will air replays as soon as NBC signs off of their broadcasting.

[Larksmom]

All day Friday, it sez Breeder’s cup on TVG scheduling. I prefer to watch it on TVG. I just checked, and it is not on NBC schedule at all for either day.

[furlong47]

@Larksmom

All day Friday, it sez Breeder’s cup on TVG scheduling. I prefer to watch it on TVG. I just checked, and it is not on NBC schedule at all for either day.

It is on NBCSN, with the classic on NBC at 8 PM Saturday. I imagine TVG will have commentary and be able to show the races on a delay but not live. Depends on what’s in the coverage contract.

Being that everything else aside from the classic is on the cable network and not the broadcast network, I imagine you may see more latitude with regard to saying the dirt mile sponsor name.

[Where_sMyWhite]

@furlong47

It is on NBCSN, with the classic on NBC at 8 PM Saturday. I imagine TVG will have commentary and be able to show the races on a delay but not live. Depends on what’s in the coverage contract.

TVG has all the BC races live except the Classic live. NBC* will also have most/all of the BC races.

Classic is NBC with a delay on TVG.

[cloudyandcallie]

Big Ass.Fans were installed in the big country feed store about 6 years ago. Very cooling on hay bales and very quiet.

[skydy]

Their fans are great for barns and indoor arenas. They are nice fans. :yes: I think most people in the horse show world are acquainted with them.

I hope NBCSN is running the TVG feed. They’ve done that before and it is certainly better to listen to than the NBC commentary.

[Larksmom]

I just checked, and they, (NBCSN) picks it up at 3 pm, central time. In fact, the marathon group is approaching the gate.

[skydy]

The have it called the Big Fans Dirt Mile in writing.

[Texarkana]

I’m streaming off the app and they keep saying “Big Ass Fans” and are keeping it together quite well :lol:

[skydy]

@Texarkana

I’m streaming off the app and they keep saying “Big Ass Fans” and are keeping it together quite well :lol:

I’m streaming online and they haven’t said it yet.

Never mind, I must have a delay, they just said it!

[skydy]

The won’t put “Ass” in the graphics, only “Big Fans”. But they’ve said it once that I’ve heard so far.

[skydy]

Baffert just said, of his horse Improbable, that he’d have to run a “big ass race” to beat Omaha Beach.

[skydy]

The announcers haven’t said it but once. I wonder if Big Ass Fans is OK with the abbreviated name?

[skydy]

Well the CEO just blurted it out during the presentation!

The cooler says Big Ass Fans! I think NBC put the kibosh on the announcers ability to say it.

[LaurieB]

I’m watching on RTN.tv and the announcers have used the sponsor’s full name multiple times. No one’s having a problem with it.

Great run by Spun to Run!