Just because you are concerned about behavior like this doesn’t mean you don’t have the capacity to also care about situations that involve the abuse of horses. I believe it is possible to be against abuse and also against liars? Right?
And this is aside from the fact that it is largely those that do not have a toolbox built up over years of learning that resort to the worst “training” tactics.
As someone pointed out, maybe something that really needed to be addressed in the industry is those that “shrug” and turn away from situations like this. I am protected by the FTC when I buy anything from candy bars to light bulbs but somehow when it comes to spending $$$$ on the care and training of a large, expensive, dangerous animal it should be a free for all of whatever it takes to get my money?
I think the saddest thing, and I’ve seen it happen here locally, is that you have a solid basic instructor getting business pulled away because they refuse to lie about who they are. I mean, who wants to learn things the right way when a klassical master can teach you to levade tomorrow? By turning our backs we’re basically saying that solid beginner instruction is not important in this country and this is maybe why we have a problem.